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Aesthetics Copywriter

Writing copy for clinics offering medical aesthetic treatments

Let me use my experience of writing content for many medical aesthetic treatments, from anti-ageing creams to skincare treatments and dermal fillers, to write your website copy.

Whether you run a beauty salon or are an aesthetics practitioner who runs their own injectable fillers clinic, you need to be found on Google with relevant and engaging SEO-optimised copywriting.

Why hire an aesthetics copywriter?

Why hire an aesthetics copywriter?

The best way to boost your online engagement is by ensuring that your marketing materials, from blogs to website content, are consistent with your brand's tone of voice, address your client's concerns and reassure them that you can meet their needs.

My copywriting expertise comes from writing content for businesses that want to attract professional men and women with busy lives who are looking to find the right beauty salon for their needs online.

Why Choose ARC Image
Why Choose ARC Image
Why Choose ARC Image

Copywriting services for the beauty industry

Copywriting services for the beauty industry

From the very beginning, when you set up your business, you will have created your brand, probably starting with your company name and logo. Every online and printed word you have produced has contributed to your brand's voice.

My job as a professional aesthetics copywriter is to make sure that all of your future written content is aligned with your values and is written in the same tone of voice so that it resonates with consumers, whether they are women or men and makes potential clients want to buy from you.

Why work with me?

My more than 15 years of experience in writing content for product descriptions, blogs and beauty brands adds that extra dimension that your clients will love.

Stand out from the competition

In a largely unregulated, increasingly popular market, standing out in the aesthetics industry by demonstrating your authority in the field and highlighting best practices is essential.

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Copywriting services

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Social media posts & profiles

Stay ahead of the game among your competitors with posts and articles written for you that generate engagement and cross-platform sharing. Free up more time to focus on other aspects of your business by outsourcing your social media to a professional copywriter.

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Website copy

Engaging copy that generates more sales by using the right words to persuade your customers to buy your products and/or services is essential to grow your business. Transform your website with original, persuasive copy by trusting an expert copywriter to keep your potential customers on-page long enough to secure a sale.

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Blog writing

Blog posts written that your ideal customers will want to read and that raise your profile online. The subject of your blog posts will be thoroughly researched before it is written to save you time. Share your blogs across all your social media platforms to engage with potential customers and increase sales.

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Advertising copy

Does your company use brochures, leaflets and catalogues to market its products and/or services? I can help you by writing copy that best promotes your products and services with the correct wording for your target audience and captivating language that draws the reader in and sells your product.

Digital Content

Digital content

Whatever your copy requirements are to promote your business online, I can help you by crafting catchy taglines, straplines or by writing video scripts for use on various digital platforms.

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Business documents

Sales letters and/or company reports written that look professional and strike the right tone for your audience. Whether formal for external readers or more informal for an in-house audience, if this sounds like a service that would save you time, then please get in touch for a bespoke quote that meets your needs.

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Educate and inform prospects

Educate and inform prospects

You also need to inform and educate your readers. With so many alternative treatments available cosmetic surgery is now often replaced with non-surgical interventions.

As many treatments are relatively new and appeal to a younger audience, it is vital that you explain the product or services you offer in an accessible way.

When someone takes the time out of their busy life to look for beauty salons or aesthetics practitioners on the internet, they want as much detail and advice about the treatment as possible.

The power of storytelling

Consumers also buy from people, and in a very crowded marketplace, storytelling can be a valuable tool.

I can use storytelling in your copywriting to tell the unique story of your business, its humble roots and how it now fits into the world of beauty.

I take great pleasure in working with people in the medical aesthetics sector as I am familiar with the industry and can offer my expertise regarding writing website copy and helping ensure brand consistency.

Using the right words- why SEO matters

Using the right words- why SEO matters

Words are powerful and have to be carefully selected. A potential client can be put off by the use of the wrong word, and if you don't use the right keywords on Google, they may never even find you!

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Copy Coaching hero Image
Copy Coaching hero Image

What’s it like working with me?

What’s it like working with me?

As an aesthetics copywriter, gaining in-depth knowledge of your business is essential.

My approach to all new aesthetics clients is first to get to know you and see if we are a good fit for each other and then find out about what you do and the clients you want to attract.


Typical customer journey

You get two free rounds of review before signing off the project

Zoom discovery

We will have a FREE 30-minute Zoom discovery meeting during which we will discuss your requirements.

Identify your ideal client

We will have another Zoom meeting to identify your ideal client, establish the correct tone of voice and discuss the keywords for your on-page SEO and I will find out all about your business.

Content created

I will create content that perfectly suits your needs using engaging copy that resonates with your target audience and is packed full of YOUR personality.

What my clients say about me

What my clients say about me

I'm proud to say that I have several ongoing relationships with satisfied clients, as diverse as a business coach client and an estate agent. You can read my testimonials and Google reviews to find out more.


Why should I choose ARC Writing and Translation Services to write my copy?

Because having your copy written by a professional writer who knows how to strike the right tone for your business will make your business more successful by creating the right impression with your existing and potential customers, leaving you free to focus on what you do best: running your business

How do I know ARC Writing and Translation Services will write the best copy for me?

Once you have approached ARC Writing and Translation Services to provide you with a quote a meeting will be set up, face-to-face, online – via Zoom or an equivalent platform – or over the phone, to discuss your requirements and get a deeper understanding of your business.

How will ARC Writing and Translations Services know how my industry works and what copy works best for me business?

Once an initial meeting has been set up, ARC Writing and Translation Services will undertake the relevant industry-specific research to identify the correct tone and terminology for your business and find out who your target customers are so that the copy delivered is tailored for the right audience.

How much will it cost?

All copywriting projects involve different amounts of research and writing time, so it’s not a case of one size fits all. Once you get in touch and outline your needs, a price structure can be determined.

How long will it take to deliver the copy?

Delivery will depend on the scope of the project and will be discussed upon initial contact. Urgent needs can be accommodated and rush rates applied. The version delivered is never the first draft, so time is needed to write at least three drafts to arrive at the perfect final draft.

Is it possible to request revisions of the work and, if so, how many?

Yes, absolutely. Up to 2 revisions will be provided as standard. Any further changes may be subject to an extra fee.

I'd love to hear more about your
needs, and how I can help.